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Minnesota man pleads guilty in $11M magazine fraud scheme

Star Tribune, Minneapolis, MN

A 51-year-old Fridley man who ran an $11 million telemarketing scheme that conned at least 13,000 people through phony magazine sales pleaded guilty Monday to mail fraud in a case that has grown national in scope.

Wayne R. Dahl Jr. admitted on Monday to using his Chaska-based business, Your Magazine Service Inc., to target senior citizens and other vulnerable people for nearly a decade. Dahl's plea came more than 19 months after first being indicted and four years since the Minnesota Attorney General's Office sued Dahl over his business practices.

Now working as a seasonal dump-truck driver, Dahl entered his plea via videoconference before U.S. District Judge John Tunheim, telling the judge that he oversaw some 20 to 25 employees he had supplied with "lead lists" identifying consumers with active magazine subscriptions.


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