Target Brands Inc. finally unveiled its long-rumored mobile-payments service. Announced Monday, Wallet resides in the Target app for iOS and Android devices.
Consumers can only enroll a Target RedCard, available as a debit or credit card, in the app. Target gift card enrollment is coming, too, the company says.
To pay, the consumer holds the app screen, which displays a bar code, against the bar code scanner at the point-of-sale checkout. She adds items, while in store, to the app by scanning the product’s bar code. Once the consumer taps “pay” in the Target app, and assuming the transaction is authorized, the POS system generates a printed receipt. Target had not responded to a Digital Transactions News inquiry at publication time.