In a press release, EMVCo said it “developed reproduction requirements and a free licensing structure to enable” everyone who uses “EMV QR Code solutions to use the mark.” The EMV QR Code Specifications was implemented last year to address two common QR Code payment use cases: consumer-presented, in which the consumer displays the QR Code on their mobile device and the merchant uses a scanner to read the code, and merchant-presented, in which the merchant displays the QR Code and the consumer uses their mobile device to scan the code.
EMVCo said the QR Payment Mark can inform consumers if a merchant accepts EMV QR Code for payments. The mark can also be used as an application indicator on a consumer’s mobile device, the company noted in the press release.